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The LIV Method plans to open a 12,000-square-foot studio at 2 Gansevoort in Manhattan in January 2027. It will be the New York fitness brand’s third location and largest studio yet, with private, semi-private and group training alongside recovery amenities. The company has discussed expanding beyond New York but has not announced firm plans or a timetable for other markets.
The LIV Method plans to open a 12,000-square-foot studio at 2 Gansevoort in Manhattan in January 2027, adding a third New York City location and its largest studio to date. The family-owned boutique fitness operator says the site will offer private, semi-private and group training, as well as recovery amenities including a sauna and cold plunges.
The planned studio is in the Meatpacking District/West Village area, extending the brand into a part of the city where it does not currently operate. Its existing New York locations are in Midtown East and the Upper East Side. At 12,000 square feet, the new location will be larger than either of the company’s current studios, according to the report by Athletech News.
The LIV Method’s stated approach combines strength, cardio and dynamic mobility with an individual assessment of each client’s strengths and weaknesses. The company describes this as a way to focus on injury prevention and performance. Those descriptions are the brand’s account of its training model, not independent findings about outcomes.
The new site is in a designated New York City landmark within the Greenwich Village Historic District. Athletech News reported that the real estate deal was brokered by advisory firm Dennis Healthcare. In addition to training and recovery facilities, the brand’s existing studios offer IV therapy; the report does not say whether that service will be available at 2 Gansevoort.
A New Neighborhood for the Brand
The opening would give the LIV Method a foothold in Lower Manhattan, rather than adding another site near its current Upper East Side and Midtown East studios. For members, the announced location and expanded space could make the brand’s training and recovery services accessible to a different part of the city. The scale also signals an investment in a larger-format studio, though the company has not provided membership targets, pricing or projected capacity.
The move is relevant to the city’s boutique fitness market because it combines multiple training formats with recovery amenities in one site. However, the announcement does not establish how the studio will perform, how many clients it can serve, or whether the format will be repeated elsewhere. Those questions will become clearer as the opening approaches and the operator shares practical details.
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From Two Studios to Three
The LIV Method is a New York City-based, family-operated and self-funded boutique fitness business. Its first two locations are in Midtown East and the Upper East Side, where it offers private, semi-private and group sessions. The 2 Gansevoort project would be its third studio and its first in the Meatpacking/West Village area.
Founders Matt Sauerhoff and chief operating officer Danielle Krinsky told Athletech News that the company sees growth as joining a neighborhood rather than simply entering it. They said the new studio would bring the brand’s personal approach to a new community. The report also says the business envisions entering markets beyond New York eventually, but no firm expansion plans have been announced.
““2 Gansevoort is the next neighborhood we call home. We don’t just enter a neighborhood; we become part of its fabric.””
— Matt Sauerhoff, founder, and Danielle Krinsky, chief operating officer, in a joint statement to Athletech News
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Opening Details Still Pending
The reported opening date is January 2027, but the available announcement does not provide a specific day or say whether construction, permitting or other work could affect the schedule. The company has not disclosed membership pricing, enrollment timing, staffing, operating hours or the full schedule of services at the new site.
It is also unclear whether 2 Gansevoort will offer IV therapy, which is available at the existing studios, or how its recovery treatments will be structured. Beyond the New York expansion, the company has expressed interest in other markets but has not identified locations, dates or commitments.
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The Lead-Up to January 2027
The next reported milestone is the studio’s planned opening in January 2027. The LIV Method may release further information on construction progress, memberships, services and launch operations as that date approaches; none of those details is specified in the source report. Readers should also look for confirmation of the final opening schedule and which recovery offerings will be available at the site.
Any expansion beyond New York remains a longer-term possibility rather than an announced next step. The company has not named another market or provided a timetable, so the 2 Gansevoort studio is the only additional location described in the report.
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Key Questions
Where will the new LIV Method studio be?
It is planned for 2 Gansevoort, in Manhattan’s Meatpacking District/West Village area.
When is the studio expected to open?
The announced target is January 2027. A specific opening day has not been reported.
How large will the new location be?
The studio is planned to cover 12,000 square feet, making it the largest LIV Method location to date, according to Athletech News.
What services are planned for the new studio?
The announcement lists private, semi-private and group training, along with recovery amenities such as cold plunges, a sauna and practitioner treatments. It does not confirm whether IV therapy will be offered there.
Is the LIV Method expanding beyond New York?
The company has said it envisions entering other markets eventually, but no specific locations or firm plans have been announced.
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